BBA in Global E-Business is a 3-4 year undergraduate program designed to equip students with the knowledge and skills needed to thrive in the digital business world. The course covers essential topics such as e-commerce, digital marketing, global business strategies, supply chain management, and international business law. Students learn about web technologies, online platforms, data analytics, and cybersecurity, along with the global economic environment's impact on e-business. The program combines theoretical learning with practical experience through case studies, internships, and projects, helping students understand how businesses operate and expand in the global digital landscape. Graduates are well-prepared for roles in e-business management, digital marketing, IT consulting, and international trade, contributing to the success of businesses in the ever-evolving online marketplace.
