MBA in Branding and Advertising is a 2-year postgraduate program designed for individuals aiming to excel in the dynamic fields of branding, marketing, and advertising. The course covers advanced topics such as brand management, consumer behavior, marketing strategies, digital advertising, media planning, and market research. Students learn to create and manage successful branding campaigns, understand the psychological aspects of consumer decision-making, and master advertising tools and techniques across various platforms. The program combines theoretical knowledge with practical skills through case studies, internships, and industry interactions. Graduates are well-equipped to pursue leadership roles in advertising agencies, branding consultancies, digital marketing firms, and corporate marketing departments, where they can shape and drive effective marketing strategies for global brands.
