MBA in Global Marketing and Event Management is a 2-year postgraduate program designed to equip students with the skills needed to excel in the international marketing and event management industries. The course covers a wide range of topics, including global marketing strategies, consumer behavior, digital marketing, branding, and public relations, along with the principles of event planning, management, and coordination. Students gain practical experience through internships, live projects, and case studies, learning how to plan, manage, and execute global marketing campaigns and large-scale events. The program emphasizes leadership, strategic thinking, and cross-cultural communication, preparing graduates for senior roles in multinational corporations, marketing agencies, and event management firms, or to start their ventures in the global marketplace.
