BBA (Hons.) in Business Analytics is a 3-year undergraduate program designed to equip students with the knowledge and skills needed to analyze and interpret business data. The course focuses on statistical analysis, data visualization, data mining, machine learning, and business intelligence tools. Students acquire proficiency in using software like Excel, Python, and Tableau, along with a strong understanding of business operations and decision-making processes. The curriculum combines core business subjects with advanced data analysis techniques, preparing students to solve real-world business problems. Practical experience is gained through projects, case studies, and internships, which further enhance analytical skills. Graduates of the program can pursue careers in data analysis, business consulting, marketing analytics, and other data-driven roles across various industries.