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BBA (Hons.) in Artificial Intelligence and Data Science is a 3-year undergraduate program that combines business management principles with cutting-edge knowledge of AI and data analytics. This interdisciplinary course equips students with skills in machine learning, big data, programming, predictive analytics, and business intelligence, alongside foundational management subjects such as marketing, finance, and organizational behavior. Students gain practical experience through hands-on projects, internships, and case studies, preparing them to solve real-world business challenges using AI and data-driven strategies. Graduates are well-prepared for careers in data analysis, AI consultancy, business intelligence, and technology management roles, or can pursue advanced studies in AI and data science to enhance their expertise in this high-demand field.
