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MBA (Hons.) in Digital Marketing is a 2-year postgraduate program designed to equip students with advanced skills in online marketing strategies and digital business management. The course covers a range of topics, including search engine optimization (SEO), social media marketing, content marketing, data analytics, e-commerce, and brand management. Students learn to leverage digital platforms, analyze consumer behavior, and develop innovative campaigns to drive business growth. The program integrates theoretical learning with practical exposure through case studies, internships, and live projects. Graduates are prepared for leadership roles in digital marketing, advertising, and business development, working in industries such as technology, retail, and media. This program is ideal for those aspiring to excel in the dynamic digital economy.
