The Postgraduate Diploma in Advertising and Public Relations is a 1-year program designed to equip students with the skills and knowledge required for successful careers in the dynamic fields of advertising and PR. The curriculum covers key areas such as brand management, campaign planning, media strategy, corporate communication, consumer behavior, and digital marketing. Students gain hands-on experience through case studies, workshops, and internships, enabling them to create impactful advertising campaigns and manage public relations effectively. The program also focuses on developing creative thinking, strategic planning, and communication skills. Graduates can pursue careers as advertising professionals, PR specialists, media planners, or brand managers in agencies, corporate organizations, or digital marketing firms.