School of Management

 Bachelor of Business Administration (BBA) in Marketing is a 3 year undergraduate degree that aims to give students a solid foundation in marketing concepts and methods. It addresses critical issues like as consumer behavior, market research, advertising, brand management, digital marketing, and sales techniques. The course focuses on practical skills through internships, case studies, and industry projects, preparing students for dynamic marketing positions.

 Bachelor of Business Administration (BBA) in Finance & Taxation is a specialized undergraduate program designed to provide in-depth knowledge of financial management, tax laws, and corporate accounting. This course typically spans 3years, divided into six semesters. It equips students with skills in financial analysis, investment planning, tax planning, and compliance, preparing them for careers in banking, taxation, auditing, and financial consultancy. The curriculum includes subjects like income tax, financial reporting, business law, and economic policies. Emphasizing practical training, internships, and case studies, the program is ideal for aspiring finance professionals seeking expertise in taxation and financial strategies.

 Bachelor of Business Administration (BBA) in Sports Management is a comprehensive 3-4 year undergraduate program designed to prepare students for dynamic careers in the sports industry. The curriculum combines core business principles with specialized sports management topics, including sports marketing, event management, sports law, facility management, and athlete representation. Students acquire practical knowledge through internships, case studies, and industry exposure, equipping them with strategic, analytical, and leadership skills tailored to the sports sector. The program emphasizes the development of critical thinking and decision-making abilities, ensuring graduates are well-prepared to excel in roles within sports organizations, teams, agencies, and related fields. This degree offers a pathway to a rewarding career in the growing global sports business landscape.