School of Design

 B.Des. in UI/UX (Bachelor of Design in User Interface/User Experience) is usually a 4-year undergraduate curriculum that focuses on creating digital interfaces and user experiences. The curriculum applies visual design, psychology, and technology principles to produce user-friendly and compelling digital products. Students will learn about user research, wireframing, prototyping, and usability testing. The program also includes graphic design, interaction design, and web development, which will prepare graduates for opportunities in digital product design, web design, and app development.

Bachelor of Design (B.Des.) in Graphic Design is typically a 4-year undergraduate program that equips students with the skills and knowledge to create visual content for various media. The curriculum covers fundamental design principles, typography, color theory, digital imaging, branding, and user experience design. Students learn industry-standard software like Adobe Creative Suite and engage in practical projects to build their portfolios. The program often includes internships or industry collaborations, providing real-world experience. Graduates are prepared for careers in advertising agencies, design studios, publishing houses, or as freelance designers. Some institutions offer specialized tracks or electives in areas such as web design, motion graphics, or packaging design.

Fashion Communication is a specialized undergraduate or postgraduate degree that normally lasts 3 to 4 years. It specializes in the strategic and creative communication of fashion trends, branding, and marketing. The program includes fashion journalism, visual merchandising, fashion photography, internet marketing, public relations, and event management. Students learn how to effectively express fashion concepts using a variety of media, including print, digital platforms, and social media. Graduates gain practical experience in the fashion business through internships, workshops, and collaborations. Admission typically necessitates a background in fashion, design, or similar subjects.

 B.Des. in Communication Design is a 4-year undergraduate program that focuses on developing creative and technical skills in visual communication across various media platforms. The course covers areas such as graphic design, typography, branding, digital media, user experience (UX) design, animation, and visual storytelling. Students learn to communicate ideas effectively through visuals, using design principles, technology, and creative techniques. The program combines theory and practical experience, including workshops, projects, and internships, allowing students to work on real-world design problems. Graduates are equipped to work in advertising, branding, multimedia design, web design, and digital marketing, as well as in industries that require strong visual communication skills, such as entertainment, publishing, and corporate communication.