School of Mass Communication

Master of Arts (M.A.) in Journalism and Mass Communication is usually a 2-year postgraduate degree that teaches students advanced abilities in media creation, communication theory, and journalistic practices. The curriculum includes themes including digital media, investigative reporting, media ethics, and multimedia storytelling. Students work on practical projects, internships, and research to gain experience in various media channels. This degree prepares graduates for leadership positions in journalism, public relations, content development, and media management, allowing them to adapt to the changing terrain of modern communication.

Bachelor of Arts in Journalism and Mass Communication is a 3-year undergraduate program designed to provide students with foundational skills in journalism, media, and communication. This course covers various aspects of media, including print, digital, and broadcast journalism, advertising, public relations, and multimedia storytelling. Students learn the principles of news reporting, editing, and ethics, along with hands-on training in writing, videography, and audio production. Graduates are prepared for diverse roles in media houses, advertising agencies, corporate communication, and digital content creation. This program also helps develop critical thinking, creativity, and communication skills essential for a career in the media industry.

B.A. Hons. in Journalism and Mass Communication is a 3-year undergraduate program that equips students with essential skills for the media industry. This comprehensive course covers print, broadcast, and digital journalism, along with mass communication theories and practices. Students learn about news writing, reporting, editing, media ethics, and multimedia production. The curriculum often includes practical training through internships, workshops, and projects. Subjects may encompass public relations, advertising, media law, and research methodologies. Graduates are prepared for careers in journalism, public relations, content creation, and corporate communications. The program emphasizes critical thinking, effective communication, and media literacy, preparing students for the evolving landscape of modern media and communication

M.A. (Hons.) in Journalism and Mass Communication is a 2-year postgraduate program designed to provide students with an in-depth understanding of media, journalism, and communication strategies. The course covers areas such as print and digital journalism, media ethics, public relations, advertising, broadcasting, media law, and mass communication theories. Students develop practical skills in writing, reporting, editing, multimedia production, and media management, preparing them for careers in newsrooms, advertising agencies, public relations firms, and digital media platforms. The program also emphasizes research, media analysis, and the role of media in society. With practical projects, internships, and industry exposure, graduates are equipped to work as journalists, media managers, content creators, or pursue further academic studies in the media field.

B.A. (Hons.) in Strategic Communication is a 3-year undergraduate program that focuses on the development and execution of communication strategies to influence public perception and achieve organizational goals. The course covers a wide array of subjects, including public relations, media management, advertising, branding, corporate communication, crisis communication, and digital media. Students learn how to craft effective messages, engage audiences, and manage communication campaigns across various platforms. The program combines theoretical foundations with practical skills, offering opportunities for internships, workshops, and real-world projects. Graduates are well-prepared to pursue careers in corporate communication, PR firms, advertising agencies, digital marketing, and media, as well as roles in government, NGOs, or multinational organizations.

M.A. (Hons.) in Strategic Communication is a 2-year postgraduate program that equips students with the knowledge and skills to design and implement effective communication strategies in various organizational settings. The course covers key areas such as public relations, advertising, media planning, crisis communication, corporate communication, digital media, and brand management. Students learn to analyze audiences, understand communication theories, and develop strategic messaging for different platforms. The program also emphasizes practical skills in content creation, media relations, and strategic analysis through case studies, workshops, and internships. Graduates of this program are prepared for leadership roles in corporate communication, media management, public relations, marketing, and digital communication across industries like media, government, and private sectors.

B.A. in Strategic Communication is a 4-year undergraduate program designed to equip students with the knowledge and skills necessary for effective communication in various professional settings. The course covers areas such as public relations, media relations, advertising, corporate communication, digital communication, and crisis management. Students learn how to craft strategic communication plans, analyze audience needs, manage brand messaging, and utilize digital platforms to enhance communication efforts. The program blends theoretical foundations with practical applications, involving case studies, internships, and group projects to ensure hands-on experience. Graduates of this program are well-prepared for careers in corporate communication, public relations, media management, marketing, and digital communication, working in industries such as advertising, media, and public affairs.

M.A. in Strategic Communication is a 2-year postgraduate program designed to equip students with advanced knowledge and skills in the fields of communication, media, and public relations. The course focuses on the strategic use of communication in organizations to achieve business goals, manage reputation, and engage stakeholders. Key topics include media relations, crisis communication, corporate communication, digital media strategies, brand management, and communication ethics. The program emphasizes both theoretical foundations and practical applications, often involving case studies, research projects, and internships. Students learn to develop communication strategies for diverse audiences across various platforms, with a strong focus on adapting to the rapidly changing media landscape. Graduates are prepared for roles in public relations, corporate communication, media management, advertising, and digital marketing.